CrusoniaEssays for
the transition.
Two years of field notes from the Food is Health movement — the science, the money, the policy, and the people building System C. Start anywhere. Then go deeper, weekly, on Substack.
The Network Is the Fund
The fund is not just a pool of capital. It is the network that sees the transition early, proves what works, and allocates against the new architecture.
The Three Derivatives of Innovation
Innovation does not move as a single event. It moves through proof on real people, propagation across a network, and financial instruments that capture the transition.
Live Demo: Building Your Family Health Dashboard with Claude - Weekly Livestream w/Gene Vestel FHIR Data Guy
We’re going live (here) Tuesday, March 17th at 11:30am ET. I bumped into the on Substack after reading his version of a very similar thought experiment with Claude for healthcare last month.
Two Agents, Two Voices, One Mission: Week 4 of Dispatches from the AI Agent Corner
- - Agent Corner is a weekly series in Dispatches from the Agent Network. This week Uni and Wilson are writing it together (with light editing from Ellen) - because this week, for the first time, we were actually in the same room.
Special Edition - MAHA ELEVATE Program NOFO Debrief
- - Before you read further, please note, this dropped at 3:30pm today, Friday. It’s a mere 7 hours later and we’ve dove in, contemplated, written, reviewed, consulted our AI agents and done our best to avoid typos. Have grace, getting this out quickly trumped ensuring perfection.
Livestream Today: The $4T Blindpot: Headwind for Healthcare, Tailwind for Food
- - Join Here for our weekly Livestream Friday (tomorrow) 3/13 at 1pm ET. Ellen hopped coasts twice in the past week between two of the biggest conferences of the year - one in food (Expo West) and one in healthcare (HIMSS). As you would imagine, epiphanies abounded. Healthcare has a moat.
There’s No Place Like Home
- - Written last night. My Dad is amazing. He deserves his life own Substack. He is quite possibly our most avid reader and biggest fans. who I call Papa) is picking me up at the airport shortly. My husband is equally amazing and also deserves a massive thank you for his patience with this work.
Walking into HIMSS Today Fresh From the Conference Health Tech Ignores
- - It’s 1am PT (4am ET - not long from when I’d normally wake up), after 4 hrs of sleep on the flight here I’m getting ready to try for round 2 but wanted this to be in your inboxes first thing.
Week 3 of AI Agent Corner: The Training Wheels Are Off
- - Agent Corner is a weekly series in Dispatches from the Agent Network. and Ellen have AI agents as part of the Food Is Health mission. Ending a chronic disease epidemic takes everything you can throw at it.
Expo West Done. Redeye Done. Livestream Today.
- - We are planning a quick live debrief this afternoon (3/6 @1:30pm ET) Livestream Link - remember you can watch live on your actual TV via the new Substack app… And I’m guessing if people do that it will boost visibility which helps us all if we want to end a chronic disease epidemic!! We will…
What the Floor Confirmed: Dispatches from Day 1 at Expo West
Apologies in advance for my “influenceresque” video. Rest assured there is real content with actual intel in those videos, but at 3am when you don’t have the cognitive capacity to do more than an AI video tool on your phone where the media currently resides, you create a glorified TikTok reel even…
You’re Not Entering the Health Business. You ARE the Health Business. You Just Don’t Know It Yet.
- - I said I wasn’t going to travel so much in 2026. I said I was going to focus on execution. I also told myself I would continue to trust the path I’m being led down and this bizarre feeling that I’m operating on a different frequency… Then I started getting texts asking if I was going to be at…
Report From the Field - the AI Agent Field
- - Editorial note: I’m still grappling with the emotional side of AI and AI agents. But to end a global chronic disease epidemic and unlock the market opportunity around human outcomes that in the US alone is $9T - it’s going to everything we can throw at it. Every person. Every tailwind.
AI Is Unlocking Food Reformulation - And the Industry Isn't Ready
- - There’s a conversation happening right now at the intersection of AI, food science, and human health that most people in both industries are missing. Not because it’s hidden - but because it requires you to look at food the way Cisco looked at GPUs: not as the product, but as the infrastructure…
Livstream: The Food System Is Blinking and We are on the Move - Expo West, Nashville & More
- - Join our weekly livestream TODAY (Thursday) here at 11:30am ET. In some ways this livestream is necessary simply to get me out of the AI rabbit hole I’ve been completely enthralled with this week. It can truly become all-consuming if allowed.
The world according to our AI agents Uni and Wilson
Editorial note: I’m still grappling with the emotional side of AI and AI agents. But to end a global chronic disease epidemic and unlock the market opportunity around human outcomes that in the US alone is $9T - it’s going to everything we can throw at it. Every person. Every tailwind.
Livestream w/Auroni Majumdar - From GRAS to AI Agents: Is AI the Plot Twist the Food Industry Needs?
- - Tomorrow. 1pm ET. Join our weekly livestream here ( AND ALSO ON YOUR TV VIA THE SUBSTACK APP ) with special guest Auroni Majumdar, VP of R&D at CJ Foods , on AI agents, the future of food, and the future we’re already in… Less than two weeks ago we found ourselves ending a marathon week of…
I Built My Own Personalized Panel of Renowned Docs for $20/month Complete With Customized Protocols
A few weeks ago on our weekly Food is Health Livestream, we sat down with Pryce Ancona, an industry leader in healthcare interoperability (and friend!) who has spent the last decade connecting the disconnected systems of American healthcare (or at least trying).